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"At Panera, we believe in making great food experiences accessible to allwe're disrupting fast casual once again, providing unlimited access to high-quality beverages at tremendous valuejust $10.99 a month," said Niren Chaudhary, CEO, Panera Bread. Using our iconic Agave Lemonade as the base, our chefs added bold flavors like Mango Yuzu and Fuji Apple," said Eduardo Luz, Chief Brand & Concept Officer, Panera Bread. MyPanera members can register today for the subscription via the Panera website, mobile app and kiosk and unlimited self-serve beverages are just an order away. To us, that is food as it should be and that is why we exist. Just enter your password to connect your MyPanera account with Facebook. Have a question? Not valid on other sizes/types, prepaid or annual savings plans, other products and prior purchases. Plus, the chain has a promotion with T-Pain where the vocalist is giving away 1,000 three-month memberships for free over the next two days. Eduardo Luz, Panera's chief brand and concept officer, won . After your trial, monthly & annual members score benefits like Sip Club Saturday deals, VIP challenges, and more! Customizations, including, but not limited to, added espresso and added syrups (Madagascar vanilla, bittersweet chocolate, cinnamon, and caramel) are not included in the subscription monthly price. The Unlimited Sip Club membership is available for $11.99 per month plus tax or $119.99 per year plus tax andincludes one self-serve beverage every two hours during regular bakery-cafe hours, including free refills at participating U.S. Panera Bread bakery-cafes. If you do not cancel either before your renewal date or after the expiration of any free trial or discounted subscription offer, your credit card will automatically be charged $11.99 plus tax for the monthly subscription and will be charged on a recurring monthly basis every 30 days thereafter until you cancel your subscription. For $10.99 a month plus tax, the Unlimited Sip Club offers unlimited self-service beverages at any Paneras, which includes hot and iced coffee, hot and iced teas, lemonade, Pepsi-Cola fountain beverages including Dr. Pepper, Mountain Dew and Sierra Mist, and its own Charged Lemonades. Chaudhary told Business Insider that subscribers in test markets visited Panera almost every other day, and many of them did end up buying food. This field is required. For $11.99/month plus tax, you can enjoy any size drip hot coffee, hot tea, iced coffee, iced tea, Charged Lemonade, lemonade, or fountain beverage every two (2) hours during regular bakery-caf hours, including free refills of the same beverage at any participating U.S. Panera Bread bakery-cafes. Excludes all other beverages, including without limitation, cold brew iced coffee and espresso and cappuccino beverages. If you do not cancel either before your renewal date or after the expiration of any free trial or discounted offer, your credit card will automatically be charged $10.99 plus tax for the monthly subscription and will be charged on a recurring monthly basis every thirty (30) days thereafter until you cancel your subscription. Go to the Subscription section atwww.PaneraBread.com/UnlimitedSipClubor visit the Panera Bread app to cancel your subscription. A commitment to transparency and options that empower our guests to eat the way they want. A monthly subscription service is still available for $11.99 (plus tax), with both subscription models entitling customers to one self-serve beverage every two hours. Benefits of the program are non-transferable. "Our guests have loved the subscription model and the convenience and value it brings to their daily lives. To cancel your subscription online, visit the Cancellation section atwww.panerabread.com/UnlimitedSipClubor on the Panera Bread app. Panera Bread is part of Panera Brands, one of the largest fast casual restaurant companies in the U.S., comprised of Panera Bread, Caribou Coffee and Einstein Bros. Bagels. If applicable, the Convenience Fee offsets costs associated with online ordering including technology development, marketing, and administrative activities. After July 4, customers will pay $10.99 per month. The Ultimate Sip Club, Burnett said, is the product of that desire. Our Unlimited Sip Club beverage subscription now includes NEW Charged Lemonades, coffee, teas, and soda. In fact, a 20 fl. You may cancel at any time. This will allow you to use your saved payments, rewards, and saved delivery addresses and recent cafe details! That means crafting a menu of soups, salads, and sandwiches that we are proud to feed our families. The new Unlimited Sip Club subscription is available for $10.99 per month plus tax and includes one self-serve beverage every two hours during regular bakery-cafe hours, including free refills at participating U.S. Panera Bread bakery-cafes. When Paneras Coffee Club launched in February 2020, the Coffee Club cost $8.99 monthly. No cash back unless required by law. No worries, just sign in to your MyPanera account and well get it straightened out. Like poultry and pork raised without antibiotics on our salads and sandwiches. Upcharges apply. It has the same logic of why should coffee cost so much to why should beverages cost so much? Chaudhary cited. The Unlimited Sip Club membership is available for $11.99 per month plus tax or $119.99 per year plus tax and includes one self-serve beverage every two hours during regular bakery-cafe hours, including free refills at participating U.S. Panera Bread bakery-cafes. "They have a value of approximately 11 times that of a non-member," she said. The impetus for launching the coffee subscription program stemmed from Paneras goal of making good coffee accessible to everyone. The subscription provides "unlimited" hot coffee, iced coffee, or hot tea at all Panera restaurants for a monthly fee of $9, or about $108 annually. Panera Bread has expanded its in-store coffee subscription to include its full range of 26 coffee, tea and soft beverages. From our new Charged Lemonades to our fan favorite Passion Papaya Green Iced Tea to Bubly Lime from PepsiCo, we're excited to give our guests even more choice and more beverage options to fuel their day.". A $1 delivery fee and a Convenience Fee apply to online delivery orders. The coffee was driving its breakfast business. toFormat: 'h:mm a' Please return to the home page and sign in again. About one-third of the time program members collected a free drink, they added a food item to their order. Please enter a valid MyPanera Card Number. Guests must tap their loyalty cards to activate it and use it, enabling Paneras to track their purchases. The coffee and food-to-go chain announced a new franchise partnership with Dallas Holdings in December 2022 to expand its US presence in New York and California. Not valid for resale. Moreover, Panera reports that 43% of its coffee subscribers were new customers to the brand. We're disrupting fast casual once again, providing unlimited access to high-quality beverages at tremendous value," Niren Chaudhary, CEO of Panera Bread, explained. fromFormat: 'HH:mm', fromFormat: 'HH:mm', The program excludes espresso drinks, bottled drinks and smoothies. Panera self-serve beverages are available nationwide in Panera bakery-cafes, on Panera's e-commerce site, and via the Panera app. Yes. ET, just before the start of the COVID-19 pandemic, PANERA IS THE FIRST NATIONAL RESTAURANT COMPANY TO OFFER AN UNLIMITED SELF-SERVE BEVERAGE SUBSCRIPTION: INTRODUCING UNLIMITED SIP CLUB, Panera's coffee subscription leverages loyalty to fight breakfast battle, 5 store-level changes driving the Starbucks union, NRA: One-third of operators predict ghost kitchens will decline, Chicken Salad Chick targets 35 openings in 2023, NRA forecasts 2023 job growth, not major recession, Reimagining the dine-in experience with technology, How Restaurants Can Turbocharge Loyalty Programs with Payment Data, How Chipotle Targets & Engages Guests with Mobile Marketing, Chick-Fil-a in PA Bans Unchaperoned Minors for Unacceptable Behavior, McDonalds Cardi B and Offset Promotion Draws Pushback From Some Restaurant Owners, Smart Mobility Data: The Essential Guide to US Retail Location Selection, What Diners Want: 5 Top Trends in the Restaurant Industry, Robots in restaurants? The new offering was tested in Raleigh and Charlotte, North Carolina; Memphis, Tennessee;Madison, Wisconsin; and Atlanta. Visit here for complete terms www.panerabread.com/UnlimitedSipClub. Note that this means free refills in-store, or . Media ContactsALISON BROD MARKETING + COMMUNICATIONS[emailprotected], Cision Distribution 888-776-0942 You may cancel at any time. Do I need to be a member of the MyPanera rewards program to sign up for an Unlimited Sip Club subscription? Unlimited Sip Club includes all self-serve coffee and tea, NEW Panera Charged Lemonades, and Pepsi-Cola products. A coffee subscription program at Paneras is bringing in new customers and adding to what customers buy, a win/win for the fast-casual chain. Upcharges apply. Eduardo Luz, Panera's chief brand and concept officer, won't . Why do I need to store a credit card in my MyPanera account? Shutterfly may modify or replace any part of these terms and conditions without notice at any time. Limited delivery area. A monthly subscription service is still available for $11.99 (plus tax), with both subscription models entitling customers to one self-serve beverage every two hours. News and information presented in this release has not been corroborated by WTWH Media LLC. Become a member and start earning rewards today. Redeem your subscription like a MyPanera Reward at the register, kiosk, PaneraBread.com, or on our app. While supplies last. Subscribers could take advantage of the Unlimited Sip Club in all of its channels: its cafes, drive-thrus, delivery or rapid pick-up. You can continue ordering as a guest, but will not get a visit credit toward your next reward. Hence, its coffee club subscribers frequented its eateries at eight times higher visits than in the past and 30% of them added a food item to their check. Panera originally tested the beverage subscription service in the spring of 2020 in an attempt to bring customers back into the store during the pandemic. The Unlimited Sip Club Subscription ("Beverage Subscription") is available for registration and redemption in participating U.S. Panera Bread bakery-cafes. Look for a reward with the name "Unlimited Sip Club National" and redeem it as you normally would. Offer may expire without notice due to error, fraud or other unforeseen circumstances. Free 12x12 wall calendar: Offer code expires April 30, 2023 (11:59 P.M. PT). Registration available online only including Kiosk. oz. Panera Bread has announced it will now offer an Annual Unlimited Sip Club membership, the first-ever nationwide unlimited annual beverage subscription in the restaurant industry for all self-serve beverages. Last year, Panera expanded the subscription. Plus youll receive $0 Delivery Fee all year, and a FREE custom calendar from Shutterfly. I usually drink the free coffee at my office, but my editor asked me to try out Panera for a week to test the subscription. Can I redeem my Unlimited Sip Club Subscription benefits at any Panera Bread bakery-cafe? You can choose any size beverage when redeeming your subscription benefits. In February 2020, Panera launched unlimited coffee and tea for $8.99 a month, and the new subscription now expands that to 26 other beverage choices including soda and lemonade for $10.99 a month . Why did I receive a reward for a free beverage when Im already an Unlimited Sip Club Subscriber? Taxes may apply. Annual subscribers also get free delivery. Your reward for a beverage can be used to get an additional coffee with your order or may be valid for a beverage thats excluded from your subscription. What size coffee is included with an Unlimited Sip Club subscription? Large chains like Panera and P.F. Copyright 2023 Panera Bread. hot Dark Roast coffee. "We need to have something that's worth coming across the street for and it has to provide disruptive value," Burnett said. {{ 'Hi {0}' | replaceVariables([customerInfo.firstName || '']) }}, {{ '{0} Rewards' | replaceVariables([customerInfo.rewardsCount]) }}, {{ 'Available after {0}' | replaceVariables([$options.filters.formatTime(availableAfter, { The Whopper, Sweetgreen Alters Growth Strategy for Sake of Profitability, Pals Success and Longevity is Anything but Sudden, Shake Shack Offers More Insight on Drive-Thru Success, Fast-Food Chains Turn Focus to Better In-App Experiences, Chipotle Leans into Digital-Forward Identity, Chipotle Quickly Approaches Pre-COVID Efficiency, FDA Food Code Update, and its Impact on Quick Service, The Future of Fast Casual in 2023 and Beyond, 40 Million People Downloaded McDonalds App in 2022, How to Effectively Market a Restaurant Anniversary, Tips to Make Your Loyalty Program Easy and Engaging, Subway to Roll Out EV Charging Parks Nationwide, We Asked AI How to Properly Open a Ghost Kitchen. Cannot be combined with other promotions. Copyright 2023 Panera Bread. Panera self-serve beverages are available nationwide in Panera bakery-cafes, on Panera's e-commerce site, and via the Panera app. 8736608, Get the weeks news highlights straight to your inbox, new franchise partnership with Dallas Holdings. Not valid with any other coupon or offer. As of March 29, 2022, there were 2,117 bakery-cafes in 48 states and in Ontario, Canada, operating under the Panera Bread or Saint Louis Bread Co. names. This powerful, Ahlstrom has an extensive history of providing sustainable food packaging papers to, Full-service communications and PR agency specializing in the Restaurant and. Cannot be combined with other promotions. Now, members can pay $11.99 per month or $119.99 per year for unlimited hot and cold drinks. "These Charged Lemonades reach a new guest looking for an alternative to traditional energy drinks, and are great examples of our culinary principle, The Familiar, Made FantasticTM. Read more: How restaurants are tapping into the booming 'subscription economy,' and why experts predict it has long-term potential. Convenience store chain Circle K is launching a beverage subscription program, following in the footsteps of Burger King and Panera Bread. Gift Card Terms & Conditions. In February, the fast casual brand added contactless dine-in ordering to reduce friction in the dining room. These traditions carry on today, as we have continued to find ways to be an ally for wellness to our guests. Panera wanted to expand its subscription offerings to beverages popular in dayparts beyond breakfast which got a boost from the coffee program to draw in more customers and keep them coming back. No worries, just sign in to your MyPanera account and well get it straightened out. One subscription per person. Your email address will not be published. The Unlimited Sip Club subscriptionincludes Panera Breads 26 coffee, tea and soft beverage options but excludes espresso-based drinks| Photo credit: Panera Bread. On Tuesday (April 19), the fast-casual bakery-caf brand . We believed that food that was good and that you could feel good about, served in a warm and welcoming environment by people who cared, could bring out the best in all of us. ", "PepsiCo is excited to partner with Panera to reshape the way beverages are served with The Unlimited Sip Club," said Scott Finlow, Global CMO Foodservice, PepsiCo. Usingour iconic Agave Lemonade as the base, our chefs added bold flavors like Mango Yuzu and Fuji Apple," said Eduardo Luz, Chief Brand & Concept Officer, Panera Bread. Welcome back to Panera! It covered any coffee that was self-served and was restricted to new cups of coffee every two hours.
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